About Us


We value quality.
Our prescription frames are assembled in England, and each phase in the production process is fully tested for the best quality, using the best material and the sharpest eye for detail.

We value transparency.
High quality doesn’t have to result in a high price. Because we personally oversee each link in the production chain, we’re able to offer top-notch frames at a fair price, prescription lenses included.
We also provide via our website a free price comparison service of contact lenses because we feel that more transparency is also needed for contact lenses.